With more than 25 years experience in communications and marketing, Julia set up the management consultancy Julia Seal – engagement strategies late 2009. The business is a Cape Town based management consultancy developing engagement strategies in Africa. Based on the belief in co-creating business success through collaborative relationships with key stakeholders, the business is focused on the development and implementation of integrated employee engagement strategies. This focus establishes employee engagement as a core corporate strategy driven by business leaders as a key driver of growth and success.
Prior to this, Julia was with Brandhouse Beverages, initially as Communications Manager and then heading up the newly created Employee Engagement division. Brandhouse was voted by its employees as South Africa’s Best Company To Work For in 2007 and 2008 (Deloitte). She also worked with shareholders Diageo Plc in London, Diageo South Africa and Heineken International on matters pertaining to best practice in employee engagement strategies – South Africa being one of their key success markets.
She is a Professional Coach, accredited by the International Coach Federation and has trained under the umbrellas of: Integral Coach: UCT Graduate School of Business’ Centre for Coaching – Systems Coaching: Organisational & Relationship Systems Coaching – Life Coaching: The Life Coach School, USA . Her CCEUs come from work done with the Ontological Coaching Institute, the Greater Good Science Centre and The Happiness Academy.
Julia has worked with clients in a wide range of industries across southern Africa and globally with the USA, UK and Japan, including Namibia Breweries, Heineken International, University of Cape Town, DirectAxis, UNICEF, BoE, USAID, Motorola, KPMG, SADC, Malawi Government, Build It, Mitsui & Co, Diageo, Parliamentary Monitoring Group and the Zambian Department of Communications.
Julia has an undergraduate degree in Journalism & Media Studies and Industrial Psychology and an Honours degree in Communications with various marketing, coaching and leadership credentials.
Julia is part of an international network of employee engagement thought-leaders and practitioners in order to combine international best practice with local expertise. She has also mentored for the Institute of Marketing Management and the Rhodes School of Journalism and Media Studies. She acts as an advisor to venture capital initiatives and SMEs on issues of corporate reputation, focusing on key stakeholder engagement and communication strategies. In addition, Julia speaks regularly at various conferences and functions around employee engagement and co-creation and has contributed to several publications locally and internationally.